Kickstart your Social business project?

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The following social business presentations were originally published around mid 2012 but I find them just as relevant now so thought I would re-publish on my new SocialEffect blog.

If you’re thinking about going social there is a mountain of information available to you and luckily for you we have done all the hard work for you. We have researched the globe to gain an understanding of what works and what doesn’t. Give us a call or send a request to peter at

I found the insights to be very helpful in furthering my appreciation of what moving to social can affect, so I hope they prove to be of value to my readers as well.

1. Everything you wanted to know about customer service using social, but had no one to ask… until now – Esteban Kolsky


2. Becoming a Jedi Master. The secret art of cultivating online communities. – Luis Suarez

3. For profit, productivity, and personal benefit: creating a collaborative culture at Deutsche Bank. – John Stepper


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